Mathilde Hermetz
Creative Lead & Senior Art Director
Creative Lead and Senior Art Director with 14+ years of experience in advertising. Specialized in campaign development, brand identities and social content for Belgian and international brands across FMCG, automotive, B2B and institutional sectors. Currently leading creative development for Nestlé Group accounts at iO. Previously founder and creative lead of the studio DARE.SEE (2015–2024). Experienced in AI-enhanced creative production.
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Selected brands
Expertise
Concept
Turning insights into strong creative campaign ideas.
Branding
Designing distinctive identities that translate strategy into visuals.
Content
Social-first storytelling designed for engagement and consistency.
A.I
Using generative tools to explore, prototype and extend ideas.
What I bring
A mix of concept thinking,
brand design & AI-enhanced creativity.
What I do
- ⚡ Striking creative concepts
- 🦁 Impactful brand identity
- 💌 Content that connects
- 🎨 AI-enhanced creative design
What you get
- 🧠 Creativity enhanced by AI
- 🚀 Faster creative exploration
- 📈 Campaigns that perform
- 🤝 Human + tech collaboration