Sanex keeps
Your Skin healthy
In February 2020, Sanex Netherlands entrusted us with crafting their Instagram graphic content for a two-year journey. Our mission encompassed multiple goals: showcasing the product range, cultivating a brand-oriented lifestyle, and amplifying the brand’s essence across social platforms.
02
years of content creation
03K
Followers
+300
Publications
5.61%
Average engagement rate per post
20%
Monthly followers
growth rate
27.7 k
Average reach
per post
Social Media Guidelines
Our task led us to develop an artistic direction that would define their brand identity. This encompassed a comprehensive approach, entailing the creation of highlights, thematics, a visual universe, and an iconography that resonated with the brand’s essence and aspirations.
Reels Videos
To expand our reach and foster community growth, we swiftly embraced the power of reels, infusing them with relatable tips, and human-centric content.
Product Spotlight
For each product line, we’ve crafted a distinct universe. This not only emphasizes the unique benefits of each range but also ensures tailored communication for every product introduction and narrative.
Influencer Relay
We handled the reposting of influencer-generated content crafted by the Stellar Lab agency within our monthly feed.
Contests
To support account growth and drive engagement on our social networks, we’re launching a monthly, user-focused contests in line with our brand narrative and values.
Lifestyle Content
At the heart of our visual identity, users took center stage, depicted through inspiring and inclusive visuals that embraced both lifestyle and diversity, mirroring the spectrum of healthy skin.
CSR Content
How can we effectively address the challenges of CSR brand communication? By harnessing brand transparency and crafting accessible content for our audiences.
Seasonal Content
One of the brand’s hallmarks is its ability to adapt its content to the rhythm of the seasons, align itself with international celebrations and engage with seasonal content.
Ads Focus Product
We designed eye-catching Dark Posts Ads that highlight the features and benefits of Sanex deodorant. Simple messages, and colorful branding, to assimilate the range’s new packaging.
