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Client:

elmex FR / BE

Partners:

Stellar Agency

#UGC #content  #Instagram #Contest 

FROM THE BEGINNING
TO THE TOP

In April 2022, we embarked on the exciting adventure of creating the elmex France account from scratch. Our efforts made such an impact that our collaboration has been extended until 2023! With a burst of creativity, we developed captivating posts, immersive stories, and collaborated with influencers, while cultivating a rapidly growing and engaged community.

Influence strategy

The Stellar agency developed an influencer strategy, carefully selecting profiles—from athletes to families to dedicated testers—that perfectly resonate with our brand's values and vision.

Product Focus

For each product range, whether for children, sensitive teeth, etc., we have created a distinct universe. This not only highlights the unique benefits of each range, but also ensures tailored communication for each product launch and narrative.

Did you know

We have simplified complex educational content into easily digestible information, highlighting our deep knowledge and expertise in oral health.

mars elmex (1)
elmex octobre (2)
elmex march posts
elmex fr november

Reel videos

To broaden our audience and foster community growth, we quickly embraced the potential of reels, enriching them with human-centered and easily identifiable content.

seasonal content

One of the brand's distinctive features is its ability to adapt its content to the changing seasons, align itself with international celebrations, and interact with current events in a timely manner.

elmex octobre (1)
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elmex march posts
Contests

To support the growth of our account and boost engagement on our social media channels, we are launching a monthly contest for our users, in line with our brand story and values.

_Instagram elmex june (1)
mars elmex (2)
_Instagram elmex mai
elmex octobre
Key figures
02

Years of content creation

6,1k

followers

87

publications

6.56%

Average engagement rate per post

8,9%

Monthly followers growth rate

20.6K

Average impression per post